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	<title>Sunglasses by Kaenon Polarized &#187; America&#8217;s Cup</title>
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		<title>BMW Oracle wins the 33rd America’s Cup!</title>
		<link>http://kaenon.com/blog/2010/02/bmw-oracle-wins-the-33rd-america%e2%80%99s-cup/</link>
		<comments>http://kaenon.com/blog/2010/02/bmw-oracle-wins-the-33rd-america%e2%80%99s-cup/#comments</comments>
		<pubDate>Sun, 14 Feb 2010 18:07:21 +0000</pubDate>
		<dc:creator>Kaenon Polarized</dc:creator>
				<category><![CDATA[Sailing]]></category>
		<category><![CDATA[America's Cup]]></category>
		<category><![CDATA[BMW Oracle]]></category>
		<category><![CDATA[Sailing Sunglasses]]></category>

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		<description><![CDATA[SAILING &#8211; VALENCIA, SPAIN

Congratulations to BMW Oracle Racing &#8211; decked out in Kaenon Polarized  Sunglasses, the sports performance eyewear of choice, for  winning the most technologically advanced America’s Cup Race in history!  Russell Coutts (Lewi G12),  John Kostecki (Hard Kore  C28), Ross Halcrow (Hard Kore  C28), Dirk DeRidder (Kore [...]]]></description>
			<content:encoded><![CDATA[<p><strong>SAILING &#8211; VALENCIA, SPAIN</strong></p>
<p><img class="alignnone size-full wp-image-3514" title="kostecki-03-kaenon-polarized-sunglasses" src="http://kaenon.com/blog/wp-content/uploads/2010/02/kostecki-03.jpg" alt="kostecki-03-kaenon-polarized-sunglasses" width="700" height="300" /></p>
<p>Congratulations to <strong>BMW Oracle Racing</strong> &#8211; decked out in <strong><a href="../../">Kaenon Polarized  Sunglasses</a></strong>, the sports performance eyewear of choice, for  winning the most technologically advanced America’s Cup Race in history!  <strong><a href="../../athlete/bio/id/174">Russell Coutts</a></strong> (<strong><a href="../../store/sunglasses/lewi.html">Lewi G12</a></strong>),  <strong><a href="http://kaenon.com/athlete/bio/id/136">John Kostecki</a></strong> (<strong><a href="../../store/sunglasses/hard-kore.html">Hard Kore  C28</a></strong>), <strong>Ross Halcrow</strong> (<strong><a href="../../store/sunglasses/hard-kore.html">Hard Kore  C28</a></strong>), <strong>Dirk DeRidder</strong> (<strong><a href="../../store/sunglasses/kore-medium.html">Kore G12</a></strong>),  <strong>Joey Newton</strong> (<strong><a href="../../store/sunglasses/hard-kore.html">Hard Kore  G12</a></strong>), <strong>Thierry Fouchier </strong> (<strong><a href="http://kaenon,com/store/sunglasses/hard-kore.html">Hard Kore  G12</a></strong>) and the man who talked Coutts into designing and making the  Wing – <strong>Pete Melvin</strong> (<strong><a href="../../store/sunglasses/jetty.html">Jetty G12</a></strong>)!</p>
<p><img class="alignnone size-full wp-image-3517" title="bmw-02-kaneon-sunglasses" src="http://kaenon.com/blog/wp-content/uploads/2010/02/bmw-02.jpg" alt="bmw-02-kaneon-sunglasses" width="700" height="300" /><br />
<strong>The BMW Oracle Racing Crew</strong></p>
<p><img class="alignnone size-full wp-image-3518" title="bmw-03-kaenon-polarized" src="http://kaenon.com/blog/wp-content/uploads/2010/02/bmw-03.jpg" alt="bmw-03-kaenon-polarized" width="700" height="300" /><br />
<strong>The Winged Trimaran in Action</strong></p>
<p><img title="russell-coutts-kaenon" src="http://kaenon.com/blog/wp-content/uploads/2010/02/russell-coutts-kaenon.jpg" alt="russell-coutts-kaenon" width="700" height="300" /><br />
<strong>(L) CEO and Skipper Russell Coutts wearing Lewi Black Pearl G12 (R) Larry Ellison </strong></p>
<p><img class="alignnone size-full wp-image-3511" title="ross-halcrow-kaenon-polarized-sunglasses" src="http://kaenon.com/blog/wp-content/uploads/2010/02/halcrow.jpg" alt="ross-halcrow-kaenon-polarized-sunglasses" width="700" height="300" /><br />
<strong>Trimmer, Ross Halcrow in Hard Kore C28</strong></p>
<p><img class="alignnone size-full wp-image-3515" title="john-kostecki-sunglasses-kaenon-polarized" src="http://kaenon.com/blog/wp-content/uploads/2010/02/kostecki.jpg" alt="john-kostecki-sunglasses-kaenon-polarized" width="700" height="300" /><br />
<strong>John Kostecki in Celebration Mode</strong></p>
<p><strong><a href="http://kaenon.com/athlete/bio/id/136">John  Kostecki</a></strong> of <strong>BMW Oracle Racing</strong>, made the call  of the match &#8211; one that proved to be the defining moment in Race 2 of  the 33rd America’s Cup.  The talented and decorated tactician and  longtime wearer of Kaenon’s patented <strong><a href="../../sr91/KaenonSR-91.html">SR-91® polarized  sunglasses</a></strong>, Kostecki made a tactical decision that put  America’s <strong>BMW Oracle Racing</strong> in position to take the  lead and go on to ultimately win Race 2 and the America’s Cup.  Several  of USA 17’s key players, and those on the losing Defender, relied on  Kaenon Polarized to read the fickle breeze in Valencia.</p>
<p>After winning the first race in the best-of-3 match,  which took place on Friday, February 12th, BMW Oracle Racing only needed  one more win to bring the iconic trophy back to America. Wearing <strong><a href="../../store/sunglasses/hard-kore.html">Hard Kore, C28  lenses</a></strong>, Kostecki relied on the razor-sharp clarity of his   SR-91 polarized lenses &#8211; and trusted what he saw – more breeze and a  slight  shift to the left towards the end of the first leg of Race 2.  Confirming what  he was reading with the computer data that also  indicated a shift in his boat’s  favor, he called the tack that placed <strong>BMW  Oracle&#8217;s USA 17</strong> ahead of <strong>Alinghi 5, </strong> to take  the lead at the top mark. That call, was the defining moment that made  the race one of pure speed from there on out. BMW Oracle’s Winged  trimaran had more speed &#8211; and showed that America’s Cup 33, a unique  Deed of Gift match &#8211; was purely about technical innovation.</span> <span style="font-family: Verdana,Arial,Helvetica,sans-serif; font-size: x-small;">Kostecki’s most important tool as the winning tactician?  Kaenon Polarized! As the most technically advanced <strong>sailing  sunglasses</strong> to be invented, <strong><a href="../../sr91/KaenonSR-91.html">Kaenon’s SR-91 polarized  lenses</a></strong> were the choice of tacticians on both teams, all  trimmers and key personnel!</p>
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		<title>Epic Battle at Sea &#8211; 33rd America&#8217;s Cup is On! Race 1 Complete</title>
		<link>http://kaenon.com/blog/2010/02/epic-battle-at-sea-33rd-americas-cup-is-on-race-1-complete/</link>
		<comments>http://kaenon.com/blog/2010/02/epic-battle-at-sea-33rd-americas-cup-is-on-race-1-complete/#comments</comments>
		<pubDate>Fri, 12 Feb 2010 22:34:48 +0000</pubDate>
		<dc:creator>Kaenon Polarized</dc:creator>
				<category><![CDATA[Sailing]]></category>
		<category><![CDATA[America's Cup]]></category>
		<category><![CDATA[Brad Butterworth]]></category>
		<category><![CDATA[Dirk DeRidder]]></category>
		<category><![CDATA[Hard Kore]]></category>
		<category><![CDATA[Jetty]]></category>
		<category><![CDATA[Joey Newton]]></category>
		<category><![CDATA[John Kostecki]]></category>
		<category><![CDATA[Klay]]></category>
		<category><![CDATA[Kore]]></category>
		<category><![CDATA[Lewi]]></category>
		<category><![CDATA[Rosco Halcrow]]></category>
		<category><![CDATA[Russell Coutts]]></category>
		<category><![CDATA[Simon Daubney]]></category>
		<category><![CDATA[Warwick Fluerry]]></category>

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		<description><![CDATA[

	
		
		
	
	

If you&#8217;re having trouble seeing the photos below, view it online here.
				














											  EPIC BATTLE AT SEA &#8211; 33rd AMERICA&#8217;S CUPValencia, Spain
With rivalries abound and court room proceedings laid to rest, the 33rd America’s Cup is finally underway.  Two giant multihulls operated by the world’s best sailors, are navigating at speeds in excess of [...]]]></description>
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<p><font size="-1" color="black" face="Verdana, Arial, Helvetica, sans-serif">If you&#8217;re having trouble seeing the photos below, view it online <a href="http://www.kaenon.com/assets/email/021210/index.html">here.</a><br />
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											  <b><font size="2" face="Verdana, Arial, Helvetica, sans-serif">EPIC BATTLE AT SEA &#8211; 33rd AMERICA&#8217;S CUP</font></b><br /><em>Valencia, Spain</em></p>
<p><font size="2" face="Verdana, Arial, Helvetica, sans-serif">With rivalries abound and court room proceedings laid to rest, the 33rd America’s Cup is finally underway.  Two giant multihulls operated by the world’s best sailors, are navigating at speeds in excess of 25 knots, representing the fastest sailing to have ever been seen in the history of the America’s Cup. The Defender – <strong>Alinghi</strong> and the Challenger – <strong>BMW Oracle Racing</strong> are fighting for the oldest trophy to be competed in international sports, period!</p>
<p><strong>RACE 1</strong> Kaenon Polarized was all over the unprecedented America’s Cup, featuring the most innovative and exciting sailboats ever built.  <strong>BMW Oracle Racing</strong> tactician, <strong>John Kostecki</strong>, wearing <strong>Hard Kore, C12 lens</strong> put <strong><em>USA 17</em></strong> in an excellent position at the start to draw a penalty on <strong>Alinghi</strong>. This move provided an immediate  advantage to the American Challenger.  </font></p>
<p><font size="2" face="Verdana, Arial, Helvetica, sans-serif">As the start gun fired, <strong><em>Alinghi 5</em></strong>, with tactician, <strong>Brad Butterworth</strong> also wearing <strong>Hard Kore, C12 lens</strong>, held a brief speed advantage, until Kostecki spotted a slot of stronger, favorable breeze that allowed BMW Oracle to climb above and move forward on Alinghi to wrestle the lead shortly after the start.  After that, the Challenger’s Wing Sail – operated and trimmed by <strong>Dirk DeRidder</strong>, wearing <strong>Kore, G12 lens</strong>, and <strong>Joey Newton</strong> in <strong>Hard Kore, G12 lens</strong> – proved more efficient with BMW Oracle holding a 5% speed advantage upwind and an 11% advantage downwind, to claim huge time and distance victory in Race 1.</p>
<p>											    <strong>RACE 2</strong> will be 39 miles long and around an equilateral triangle course comprising a 13 mile beat and two 13 mile reaches. The Race will be held this Sunday in Valencia, Spain.</p>
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													<b><font size="2" face="Verdana, Arial, Helvetica, sans-serif">DEFENDER: ALINGHI<br />
														</font></b><font size="2" face="Verdana, Arial, Helvetica, sans-serif"><br />
<strong>Yacht Club:</strong> Société Nautique de Genève </p>
<p><strong>Country:</strong> Switzerland</p>
<p><strong>Weapon of Choice:</strong> An innovative catamaran, <em>Alinghi 5</em> consists of a light but stiff Y-shape central spine. </p>
<p><strong>Structural Components:</strong> The hull is carbon fiber structure outfitted with optic-fiber sensors providing real time monitoring of the boat’s performance.  </p>
<p><strong>Facts:</strong> Alinghi 5’s canting mast is the equivalent height of a 17 story building and its beam is the equivalent of two tennis courts side by side.</p>
<p>														<strong>The Team: </p>
<p>Brad Butterworth</strong>, Skipper, Tactician and Sailing Team Leader (<strong><a href="http://kaenon.com/store/sunglasses/hard-kore.html">Hard Kore Black C12, C28</a></strong>)</p>
<p><strong>Warwick Fluerry</strong>, Mainsail Trimmer (<strong><a href="http://kaenon.com/store/sunglasses/hard-kore.html">Hard Kore Tobacco C12, C28, Y35</a></strong>)</p>
<p><strong>Simon Daubney</strong>, Sail Trimmer (<strong><a href="http://kaenon.com/store/sunglasses/klay.html">Klay Matte Black G12</a></strong> and <strong><a href="http://kaenon.com/store/sunglasses/jetty.html">Jetty Tobacco G12</a></strong>)</p>
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													<img src="http://www.kaenon.com/assets/email/021210/bmw-oracle-boat.jpg" alt="" height="200" width="250" border="0" /><br />
													<b><font size="2" face="Verdana, Arial, Helvetica, sans-serif">CHALLENGER: BMW ORACLE RACING</p>
<p>														</font></b><font size="2" face="Verdana, Arial, Helvetica, sans-serif"><strong>Yacht Club:</strong> Golden Gate Yacht Club</p>
<p><strong>Country:</strong> USA</p>
<p><strong>Weapon of Choice:</strong> A 90ft trimaran, <em>USA 17</em> outfitted with a massive wing sail towering over 220 feet above the deck.</p>
<p><strong>Structural Components:</strong> The hull is carbon composite construction, the wing sail is a carbon-kevlar structure  covered in a light aeronautical film.</p>
<p><strong>Facts:</strong> USA 17’s wing sail is more than 2x the size of a Boeing 747 airplane and the largest wing sail ever fitted to a sailing boat.</p>
<p><strong>The Team:</strong></p>
<p>  <strong>Russell Coutts</strong>, CEO and Skipper (<strong><a href="http://kaenon.com/store/sunglasses/lewi.html">Lewi Black Pearl G12</a></strong>)</p>
<p><strong>John Kostecki</strong>, Tactician and Sailing Team Leader (<strong><a href="http://kaenon.com/store/sunglasses/hard-kore.html">Hard Kore Black C12, C28</a></strong>)</p>
<p><strong>Dirk DeRidder</strong>, Wing Sail Trimmer (<strong><a href="http://kaenon.com/store/sunglasses/kore-medium.html">Kore Black M G12</a></strong>)</p>
<p><strong>Joey Newton</strong>, Wing Sail Trimmer (<strong><a href="http://kaenon.com/store/sunglasses/hard-kore.html">Hard Kore Black G12</a></strong>)</p>
<p><strong>Rosco Halcrow</strong>, Sail Trimmer (<strong><a href="http://kaenon.com/store/sunglasses/hard-kore.html">Hard Kore Black C12, C28, Y35</a></strong>)</p>
<p><strong>Thierry Fouchier</strong>, Sail Trimmer (<strong><a href="http://kaenon.com/store/sunglasses/hard-kore.html">Hard Kore Black G12</a></strong>)</p>
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		<title>America&#8217;s Cup Begins (Almost) &#8211; Race 1</title>
		<link>http://kaenon.com/blog/2010/02/americas-cup-begins-almost-race-1-valencia-spain/</link>
		<comments>http://kaenon.com/blog/2010/02/americas-cup-begins-almost-race-1-valencia-spain/#comments</comments>
		<pubDate>Tue, 09 Feb 2010 23:43:49 +0000</pubDate>
		<dc:creator>liz</dc:creator>
				<category><![CDATA[Sailing]]></category>
		<category><![CDATA[Alinghi 5]]></category>
		<category><![CDATA[America's Cup]]></category>
		<category><![CDATA[BMW Oracle]]></category>

		<guid isPermaLink="false">http://kaenon.com/blog/?p=3293</guid>
		<description><![CDATA[SAILING &#8211; VALENCIA, SPAIN

So close, but not just yet&#8230; The anticipation for the 33rd America&#8217;s Cup continues to build, but the breezes off Valencia, Spain refused to cooperate to allow the scheduled first showdown between the two giant multihulls&#8211;Swiss defender Alinghi 5 and Challenger BMW Oracle&#8211;to take place today.
Race 1 is now re-scheduled to take [...]]]></description>
			<content:encoded><![CDATA[<p><strong>SAILING &#8211; VALENCIA, SPAIN</strong><br />
<img src="http://kaenon.com/blog/wp-content/uploads/2010/02/bmw-oracle-01.jpg" alt="bmw-oracle-01" title="bmw-oracle-01" width="700" height="300" class="alignnone size-full wp-image-3481" /></p>
<p>So close, but not just yet&#8230; The anticipation for the <strong><a href="http://www.americascup.com/en/index.html">33rd America&#8217;s Cup</a></strong> continues to build, but the breezes off Valencia, Spain refused to cooperate to allow the scheduled first showdown between the two giant multihulls&#8211;Swiss defender <strong><a href="http://www.alinghi.com/en/">Alinghi 5</a></strong> and Challenger <strong><a href="http://bmworacleracing.com/en/index.html?track.refer=">BMW Oracle</a></strong>&#8211;to take place today.</p>
<p>Race 1 is now re-scheduled to take place on Wednesday, February 10th with the time gun due at 1000hrs.</p>
<p>The competitors fine-tuned their boats during yesterday&#8217;s windless and final practice. Check back for updates and recaps as these two revolutionary crafts make history this week!</p>
<p>On team <strong>BMW Oracle</strong>; <strong><a href="http://kaenon.com/athlete/bio/id/174">Russell Coutts</a></strong>, <strong>John Kostecki</strong>, <strong>Dirk DeRidder</strong>, <strong>Ross Halcrow</strong> and <strong>Joey Newton</strong> will be wearing their trusted <strong><a href="http://kaenon.com/store/sunglasses">Kaenon Polarized Sunglasses</a></strong>. On team <strong>Alinghi</strong>; <strong><a href="http://kaenon.com/athlete/bio/id/134">Brad Butterworth</a></strong>, <strong>Simon Daubney</strong> and <strong>Warwick Fluerry</strong> also demand the utmost performance out of their eyewear.</p>
<p><strong>BMW Oracle</strong><br />
<object width="560" height="344"><param name="movie" value="http://www.youtube.com/v/afw_Wz-Ohm8&#038;color1=0xb1b1b1&#038;color2=0xcfcfcf&#038;hl=en_US&#038;feature=player_embedded&#038;fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowScriptAccess" value="always"></param><embed src="http://www.youtube.com/v/afw_Wz-Ohm8&#038;color1=0xb1b1b1&#038;color2=0xcfcfcf&#038;hl=en_US&#038;feature=player_embedded&#038;fs=1" type="application/x-shockwave-flash" allowfullscreen="true" allowScriptAccess="always" width="560" height="344"></embed></object></p>
<p><strong>Alinghi 5 </strong><br />
<object width="560" height="340"><param name="movie" value="http://www.youtube.com/v/LeEzsnrW3kU&#038;hl=en_US&#038;fs=1&#038;"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/LeEzsnrW3kU&#038;hl=en_US&#038;fs=1&#038;" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="560" height="340"></embed></object></p>
<p><strong>America&#8217;s Cup Online Viewing Resources:</strong><br />
The event website for the 33rd America&#8217;s Cup will provide live online<br />
coverage with Peter Montgomery, Andy Green, and Cam Lewis commentating for<br />
the official Host Broadcaster; <strong><a href="http://www.americascup.com">http://www.americascup.com</a></strong></p>
<p><strong>ESPN360.com</strong> (USA only) will carry the live coverage from the Host<br />
Broadcaster with Gary Jobson and Randy Smyth commentating. All races will<br />
also be available for replay; <a href="http://www.ESPN360.com">http://www.ESPN360.com</a></p>
<p><strong>Boatson.tv </strong>has secured the Host Broadcaster live pictures from the course in<br />
Valencia and other general Americas Cup program which can be watched live<br />
on their special Americas Cup TV video players; <a href="http://www.boatson.tv">http://www.boatson.tv</a></p>
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		<title>America&#8217;s Cup Only Two Weeks Out&#8230;</title>
		<link>http://kaenon.com/blog/2010/01/americas-cup-only-two-weeks-out/</link>
		<comments>http://kaenon.com/blog/2010/01/americas-cup-only-two-weeks-out/#comments</comments>
		<pubDate>Tue, 26 Jan 2010 22:15:56 +0000</pubDate>
		<dc:creator>liz</dc:creator>
				<category><![CDATA[Sailing]]></category>
		<category><![CDATA[_Kronicle 2010 Vol 1]]></category>
		<category><![CDATA[America's Cup]]></category>
		<category><![CDATA[Sailing Sunglasses]]></category>

		<guid isPermaLink="false">http://kaenon.com/blog/?p=3151</guid>
		<description><![CDATA[SAILING
Kaenon Polarized will be well-represented in the Cup, by the world’s best sailors battling it out on both sides. On team BMW Oracle; Russell Coutts, John Kostecki, Dirk DeRidder, Ross Halcrow and Joey Newton will be wearing their trusted Kaenon Polarized Sunglasses. On team Alinghi; Brad Butterworth, Simon Daubney and Warwick Fluerry also demand the [...]]]></description>
			<content:encoded><![CDATA[<p><strong>SAILING</strong><br />
Kaenon Polarized will be well-represented in the Cup, by the world’s best sailors battling it out on both sides. On team <strong>BMW Oracle</strong>; <strong><a href="http://kaenon.com/athlete/bio/id/174">Russell Coutts</a></strong>, <strong>John Kostecki</strong>, <strong>Dirk DeRidder</strong>, <strong>Ross Halcrow</strong> and <strong>Joey Newton</strong> will be wearing their trusted <strong><a href="http://kaenon.com/store/sunglasses">Kaenon Polarized Sunglasses</a></strong>. On team <strong>Alinghi</strong>; <strong><a href="http://kaenon.com/athlete/bio/id/134">Brad Butterworth</a></strong>, <strong>Simon Daubney</strong> and <strong>Warwick Fluerry</strong> also demand the utmost performance out of their eyewear.</p>
<p>The America’s Cup is slated to be raced February 8<sup>th</sup>, 10<sup>th</sup>, and 12<sup>th</sup> off the frigid winter waters of Valencia, Spain. While there’s still some legal wrangling going on, both teams are now dodging heavy winds and storms to get in ample final training days before the unprecedented match takes place in a few weeks.</p>
<p><a href="http://kaenon.com/blog"><img class="alignnone size-full wp-image-3168" title="bmw-oracle-02-kaenon-sunglasses" src="http://kaenon.com/blog/wp-content/uploads/2010/01/bmw-oracle-021.jpg" alt="bmw-oracle-02-kaenon-sunglasses" width="700" height="300" /></a></p>
<p>The two fastest boats in history — <strong>BMW’s Oracle</strong> and <strong>Alinghi’s Cat</strong> — will fight for the America’s Cup over race courses that are up to six times bigger than the ones used in the 32nd America’s Cup. For this reason, the TV and web coverage of the racing will be key.</p>
<p><a href="http://kaenon.com/blog"><img class="alignnone size-full wp-image-3165" title="alinghi-kaenon-sunglasses" src="http://kaenon.com/blog/wp-content/uploads/2010/01/alinghi.jpg" alt="alinghi-kaenon-sunglasses" width="700" height="300" /></a></p>
<p>For the first time in history, the races will be broadcast live and free of charge through <a href="http://www.americascup.com">www.americascup.com</a> to reach the widest possible audience, including the many fans who will not be able to be in Valencia to witness live this historic competition. Former World Champion, renowned adventure sailor and Kaenon’s inspiration for the Lewi sunglass, <strong>Cam Lewis</strong> &#8211; who wears <a href="http://kaenon.com/store/sunglasses/lewi.html"><strong>Lewi, G12 lens</strong></a> &#8211; will be one of the three color commentators. With both teams relying on the superior breeze reading capability of <a title="http://kaenon.com" href="http://"><strong>Kaenon Polarized Sunglasses</strong></a> that use the company’s patented SR-91 polarized lenses, the world’s best sailors will battle it out.</p>
<p><a href="http://kaenon.com/blog"><img class="alignnone size-full wp-image-3166" title="bmw-oracle-kaenon-sunglasses" src="http://kaenon.com/blog/wp-content/uploads/2010/01/bmw-oracle.jpg" alt="bmw-oracle-kaenon-sunglasses" width="700" height="300" /></a></p>
<p>Stay tuned for the drama that is sure to continue to ensue—well before race even begins!</p>
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		<title>America&#8217;s Cup Update</title>
		<link>http://kaenon.com/blog/2009/11/americas-cup-update-2/</link>
		<comments>http://kaenon.com/blog/2009/11/americas-cup-update-2/#comments</comments>
		<pubDate>Wed, 11 Nov 2009 01:30:39 +0000</pubDate>
		<dc:creator>Kaenon Polarized</dc:creator>
				<category><![CDATA[Sailing]]></category>
		<category><![CDATA[America's Cup]]></category>
		<category><![CDATA[BMW Oracle]]></category>

		<guid isPermaLink="false">http://kaenon.com/blog/?p=2825</guid>
		<description><![CDATA[SAILING
BMW Oracle racing lost their 200-foot tall rig (mast and sails) on the water last week.  While out training off the coast of San Diego / Mexico in moderate, nice conditions, a hardware failure occurred and an ensuing “gravity storm” hit – everything came crashing down.  While they admitted it was very scary, [...]]]></description>
			<content:encoded><![CDATA[<p><strong>SAILING</strong><br />
BMW Oracle racing lost their 200-foot tall rig (mast and sails) on the water last week.  While out training off the coast of San Diego / Mexico in moderate, nice conditions, a hardware failure occurred and an ensuing “gravity storm” hit – everything came crashing down.  While they admitted it was very scary, luckily, nobody was injured.</p>
<p>See the sequence of events below – Sailing last week, next day rig comes crashing down and the carnage being picked up and towed back to shore, and the new Hard Wing that will get stepped and unveiled today.</p>
<p>BEFORE… </p>
<p><img src="http://kaenon.com/blog/wp-content/uploads/2009/11/bmw-oracle-flying-kaenon.jpg" alt="bmw-oracle-flying-kaenon" title="bmw-oracle-flying-kaenon" width="700" height="300" class="alignnone size-full wp-image-2826" /></p>
<p>then, 24 hours later….</p>
<p><img src="http://kaenon.com/blog/wp-content/uploads/2009/11/bmw-oracle-broken-kaenon.jpg" alt="bmw-oracle-broken-kaenon" title="bmw-oracle-broken-kaenon" width="700" height="300" class="alignnone size-full wp-image-2824" /></p>
<p>The team says it’s really not that big of a setback as they were testing that new, very large / tall mast – one of 3 so far.  They had another new test coming this week – a radical “hard-wing.”  Imagine a big 747 airplane wing planted on the boat as the new power train (replacing conventional mast and sails) – but it’s literally, even bigger than a 747 jet wing!  </p>
<p>And…in final stages of building in their secret work shed, the biggest Hard Wing ever built…to be stepped and mounted for the first time this week.<br />
<img src="http://kaenon.com/blog/wp-content/uploads/2009/11/bmw-wing-01-kaenon.jpg" alt="bmw-wing-01-kaenon" title="bmw-wing-01-kaenon" width="700" height="300" class="alignnone size-full wp-image-2827" /></p>
<p><img src="http://kaenon.com/blog/wp-content/uploads/2009/11/bmw-wing-02-kaenon.jpg" alt="bmw-wing-02-kaenon" title="bmw-wing-02-kaenon" width="700" height="300" class="alignnone size-full wp-image-2828" /></p>
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		<title>America&#8217;s Cup Update</title>
		<link>http://kaenon.com/blog/2009/10/americas-cup-update/</link>
		<comments>http://kaenon.com/blog/2009/10/americas-cup-update/#comments</comments>
		<pubDate>Fri, 09 Oct 2009 18:50:24 +0000</pubDate>
		<dc:creator>Kaenon Polarized</dc:creator>
				<category><![CDATA[Sailing]]></category>
		<category><![CDATA[America's Cup]]></category>
		<category><![CDATA[Brad Butterworth]]></category>
		<category><![CDATA[Hard Kore]]></category>
		<category><![CDATA[Lewi]]></category>
		<category><![CDATA[Russell Coutts]]></category>

		<guid isPermaLink="false">http://kaenon.com/blog/?p=2592</guid>
		<description><![CDATA[SAILING
While the Swiss team, led by Brad Butterworth in Hard Kore packed up it’s Genoa, Italy training base and took their giant catamaran to the UAE race venue, BMW Oracle was back in court contesting not on the race venue but also the rules that will govern the event.  The America’s Cup is slated [...]]]></description>
			<content:encoded><![CDATA[<p><strong>SAILING</strong><br />
While the Swiss team, led by <strong><a href="http://kaenon.com/athlete/bio/id/134">Brad Butterworth</a></strong> in Hard Kore packed up it’s Genoa, Italy training base and took their giant catamaran to the UAE race venue, BMW Oracle was back in court contesting not on the race venue but also the rules that will govern the event.  The America’s Cup is slated to be raced in dusty Ras Al-Khaimah (50km from Dubai) February 8.  This promises to be war of words and court challenges right up to the starting gun – where hopefully it will turn into spectacle on the water – we hope!<br />
<img src="http://kaenon.com/blog/wp-content/uploads/2009/10/butterworth.jpg" alt="butterworth" title="butterworth" width="700" height="300" class="alignnone size-full wp-image-2591" /><br />
Above, <strong><a href="http://kaenon.com/athlete/bio/id/134">Brad Butterworth</a></strong> in <strong><a href="http://kaenon.com/store/sunglasses/hard-kore.html">Hard Kore Matte Black G12</a></strong>, Alinghi during their last sea trials in Italy last week.  </p>
<p><img src="http://kaenon.com/blog/wp-content/uploads/2009/10/russell-coutts.jpg" alt="russell-coutts" title="russell-coutts" width="700" height="300" class="alignnone size-full wp-image-2593" /><br />
BMW Oracle training off San Diego and their skipper and CEO <strong><a href="http://kaenon.com/athlete/bio/id/174">Rusell Coutts</a></strong> wearing <strong><a href="http://kaenon.com/store/sunglasses/lewi.html">Lewi Black Pearl G12</a></strong> racing last week in Europe.</p>
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		<title>Photo Gallery &#8211; BMW Oracle Training</title>
		<link>http://kaenon.com/blog/2009/08/photo-gallery-bmw-oracle-training/</link>
		<comments>http://kaenon.com/blog/2009/08/photo-gallery-bmw-oracle-training/#comments</comments>
		<pubDate>Thu, 27 Aug 2009 21:22:45 +0000</pubDate>
		<dc:creator>Kaenon Polarized</dc:creator>
				<category><![CDATA[Sailing]]></category>
		<category><![CDATA[America's Cup]]></category>
		<category><![CDATA[BMW Oracle]]></category>

		<guid isPermaLink="false">http://kaenon.com/blog/?p=2096</guid>
		<description><![CDATA[SAILING
AMERICA’S CUP – BMW ORACLE TESTING OFF SAN DIEGO



]]></description>
			<content:encoded><![CDATA[<p><strong>SAILING</strong><br />
AMERICA’S CUP – BMW ORACLE TESTING OFF SAN DIEGO<br />
<a href="http://kaenon.com/blog/wp-content/uploads/2009/08/bmw-01.jpg"><img src="http://kaenon.com/blog/wp-content/uploads/2009/08/bmw-01.jpg" alt="" title="bmw-01" width="690" height="295" class="blog-img alignnone size-full wp-image-2093" /></a></p>
<p><a href="http://kaenon.com/blog/wp-content/uploads/2009/08/bmw-02.jpg"><img src="http://kaenon.com/blog/wp-content/uploads/2009/08/bmw-02.jpg" alt="" title="bmw-02" width="690" height="295" class="blog-img alignnone size-full wp-image-2094" /></a></p>
<p><a href="http://kaenon.com/blog/wp-content/uploads/2009/08/bmw-03.jpg"><img src="http://kaenon.com/blog/wp-content/uploads/2009/08/bmw-03.jpg" alt="" title="bmw-03" width="690" height="295" class="blog-img alignnone size-full wp-image-2095" /></a></p>
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		<title>BMW Oracle &#8211; Training in San Diego</title>
		<link>http://kaenon.com/blog/2009/08/bmw-oracle-training-in-san-diego/</link>
		<comments>http://kaenon.com/blog/2009/08/bmw-oracle-training-in-san-diego/#comments</comments>
		<pubDate>Wed, 12 Aug 2009 18:40:31 +0000</pubDate>
		<dc:creator>Kaenon Polarized</dc:creator>
				<category><![CDATA[Sailing]]></category>
		<category><![CDATA[America's Cup]]></category>
		<category><![CDATA[BMW Oracle]]></category>
		<category><![CDATA[Russell Coutts]]></category>

		<guid isPermaLink="false">http://kaenon.com/blog/?p=2006</guid>
		<description><![CDATA[SAILING &#8211; SAN DIEGO, CA

While the defenders are cranking up the PR machine flying their boat over the alps and having parades on Lake Geneva, the BMW Oracle team is having a great time in San Diego testing  their own machine – to determine it’s real potential while they drive technology and innovation to [...]]]></description>
			<content:encoded><![CDATA[<p><strong>SAILING &#8211; SAN DIEGO, CA</strong><br />
<a href="http://kaenon.com/blog/wp-content/uploads/2009/08/kaenon-sailing-bmw-01.jpg"><img src="http://kaenon.com/blog/wp-content/uploads/2009/08/kaenon-sailing-bmw-01.jpg" alt="" title="kaenon-sailing-bmw-01" width="690" height="295" class="blog-img alignnone size-full wp-image-2017" /></a><br />
While the defenders are cranking up the PR machine flying their boat over the alps and having parades on Lake Geneva, the BMW Oracle team is having a great time in San Diego testing  their own machine – to determine it’s real potential while they drive technology and innovation to heights never gone before.<br />
<a href="http://kaenon.com/blog/wp-content/uploads/2009/08/kaenon-sunglasses-sailing-coutts.jpg"><img src="http://kaenon.com/blog/wp-content/uploads/2009/08/kaenon-sunglasses-sailing-coutts.jpg" alt="" title="kaenon-sunglasses-sailing-coutts" width="690" height="295" class="blog-img alignnone size-full wp-image-1999" /></a><br />
<a href="http://kaenon.com/blog/wp-content/uploads/2009/08/kaenon-sailing-bmw-02.jpg"><img src="http://kaenon.com/blog/wp-content/uploads/2009/08/kaenon-sailing-bmw-02.jpg" alt="" title="kaenon-sailing-bmw-02" width="690" height="295" class="blog-img alignnone size-full wp-image-2019" /></a></p>
<p>At the BMW ORACLE Racing Special Event held Tuesday August 11, 2009 in San Diego, the team celebrated the USA’s challenge for the 33rd America &#8217;s Cup.  </p>
<p>CEO and Skipper <strong><a href="http://kaenon.com/athlete/bio/id/174">Russell Coutts</a></strong> announced that helmsman <strong>James Spithill</strong> will be driving the team’s boat in the 33rd America’s Cup.  The rest of the team was introduced to nearly 400 guests that included the media, partners and sponsors, team families, local dignitaries and sailing community friends. </p>
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		<title>Former Best Friends, Now Bitter Rivals Compete for The 2010 America&#8217;s Cup</title>
		<link>http://kaenon.com/blog/2009/08/former-best-friends-now-bitter-rivals-compete-for-the-2010-americas-cup/</link>
		<comments>http://kaenon.com/blog/2009/08/former-best-friends-now-bitter-rivals-compete-for-the-2010-americas-cup/#comments</comments>
		<pubDate>Wed, 12 Aug 2009 18:26:41 +0000</pubDate>
		<dc:creator>Kaenon Polarized</dc:creator>
				<category><![CDATA[_Events]]></category>
		<category><![CDATA[America's Cup]]></category>
		<category><![CDATA[Brad Butterworth]]></category>
		<category><![CDATA[Russell Coutts]]></category>
		<category><![CDATA[Sailing]]></category>

		<guid isPermaLink="false">http://kaenon.com/blog/?p=2000</guid>
		<description><![CDATA[SAILING

Skippers and leading men of the competing America&#8217;s Cup teams, who, as the title says, were formerly best friends and the most decorated teammates in America’s Cup history, are now on opposing teams.  Their friendship frayed by real world contention played out on the water and in the NY court system, has them rivaling [...]]]></description>
			<content:encoded><![CDATA[<p><strong>SAILING</strong><br />
<a href="http://kaenon.com/blog/wp-content/uploads/2009/08/kaenon-sailing-coutts-butterworth.jpg"><img src="http://kaenon.com/blog/wp-content/uploads/2009/08/kaenon-sailing-coutts-butterworth.jpg" alt="" title="kaenon-sailing-coutts-butterworth" width="690" height="297" class="blog-img alignnone size-full wp-image-2001" /></a><br />
Skippers and leading men of the competing America&#8217;s Cup teams, who, as the title says, were formerly best friends and the most decorated teammates in America’s Cup history, are now on opposing teams.  Their friendship frayed by real world contention played out on the water and in the NY court system, has them rivaling once again in the America&#8217;s Cup. </p>
<p><strong><a href="http://kaenon.com/athlete/bio/id/174">Russell Coutts</a></strong> is the CEO and Skipper of USA’s Challenger, BMW Oracle, who wears <strong>Lewi, Hard Kore, Gauge and Kore</strong></p>
<p><strong><a href="http://kaenon.com/athlete/bio/id/134">Brad Butterworth</a></strong> is the CEO and Skipper of Switzerland’s 2x Defender, Alinghi, who wears <strong>Kore and Hard Kore</strong>.</p>
<p>They have been battling in court (rather team owners Larry Ellison (Chairman of Oracle) and Ernesto Bertarelli (former CEO of drug company, Serano), making them now bitter rivals.</p>
<p>As the most decorated in sailing, skipper (Coutts) and tactician (Butterworth) duo in the history of the America’s Cup, when they won the Cup for New Zealand in the early 90’s, then defended it, then skipped town for a huge offer from the then unknown Bertarelli, to come build the first ever challenger from Switzerland.  Then they promptly won the cup for the first time (from their old Team New Zealand, who they defected from for Switzerland.  The island country and the continent went nuts over this dynamic duo – who had been best friends since childhood.</p>
<p>Skip forward to the 21st Century and the former dynamic duo are the greatest in the game, their friendship hangs by a cordial thread, and they are now the Defender and Challenger of the next America’s Cup to be fought in the most outrageous race boats ever created – slated to start February 8 in UAE.  </p>
<p><strong><a href="http://kaenon.com">Kaenon Polarized</a></strong> will be the weapon worn by both Russell Coutts and Brad Butterworth in the much anticipated event that will make this next Cup race one of the greatest spectacles on earth.  </p>
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		<title>Alinghi heads to Italy Via Helicopter Transit Over Swiss Alps!</title>
		<link>http://kaenon.com/blog/2009/08/alinghi-heads-to-italy-via-helicopter-transit-over-swiss-alps/</link>
		<comments>http://kaenon.com/blog/2009/08/alinghi-heads-to-italy-via-helicopter-transit-over-swiss-alps/#comments</comments>
		<pubDate>Wed, 12 Aug 2009 00:01:54 +0000</pubDate>
		<dc:creator>Kaenon Polarized</dc:creator>
				<category><![CDATA[Sailing]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[Alinghi]]></category>
		<category><![CDATA[America's Cup]]></category>
		<category><![CDATA[Brad Butterworth]]></category>
		<category><![CDATA[Hard Kore]]></category>

		<guid isPermaLink="false">http://kaenon.com/blog/?p=1993</guid>
		<description><![CDATA[SAILING

America’s Cup defender from Switzerland, Alinghi, flies their 100’ catamaran OVER the Swiss Alps and into the port city of Genova, Italia (Genoa, Italy) to resume training for the Cup in February. A 100’ Russian-built Cargo helicopter performed the unprecedented maneuver – the only practical method to transport the 100’ long x 65’ wide boat [...]]]></description>
			<content:encoded><![CDATA[<p><strong>SAILING</strong><br />
<a href="http://kaenon.com/blog/wp-content/uploads/2009/08/kaenon-sailing-alps-02.jpg"><img src="http://kaenon.com/blog/wp-content/uploads/2009/08/kaenon-sailing-alps-02.jpg" alt="" title="kaenon-sailing-alps-02" width="690" height="295" class="blog-img alignnone size-full wp-image-1995" /></a><br />
America’s Cup defender from Switzerland, <strong>Alinghi</strong>, flies their 100’ catamaran OVER the Swiss Alps and into the port city of Genova, Italia (Genoa, Italy) to resume training for the Cup in February. A 100’ Russian-built Cargo helicopter performed the unprecedented maneuver – the only practical method to transport the 100’ long x 65’ wide boat to the Sea.  The nearly 200’ tall mast is hauled under the helicopter that took these amazing shots.<br />
<a href="http://kaenon.com/blog/wp-content/uploads/2009/08/kaenon-sailing-alps-01.jpg"><img src="http://kaenon.com/blog/wp-content/uploads/2009/08/kaenon-sailing-alps-01.jpg" alt="" title="kaenon-sailing-alps-01" width="690" height="295" class="blog-img alignnone size-full wp-image-1992" /></a><br />
…and through the Swiss Alps … Saint-Bernard’s Pass<br />
<a href="http://kaenon.com/blog/wp-content/uploads/2009/08/kaenon-st-bernards-pass.jpg"><img src="http://kaenon.com/blog/wp-content/uploads/2009/08/kaenon-st-bernards-pass.jpg" alt="" title="kaenon-st-bernards-pass" width="690" height="295" class="blog-img alignnone size-full wp-image-1996" /></a><br />
…and into the city of Genoa, Italy<br />
 <a href="http://kaenon.com/blog/wp-content/uploads/2009/08/kaenon-sailing-alinghi-city.jpg"><img src="http://kaenon.com/blog/wp-content/uploads/2009/08/kaenon-sailing-alinghi-city.jpg" alt="" title="kaenon-sailing-alinghi-city" width="690" height="295" class="blog-img alignnone size-full wp-image-1994" /></a><br />
…and touch down in the port of Genoa – where training will resume – mild ocean conditions.<br />
<a href="http://kaenon.com/blog/wp-content/uploads/2009/08/kaenon-sailing-alinghi-touch-down.jpg"><img src="http://kaenon.com/blog/wp-content/uploads/2009/08/kaenon-sailing-alinghi-touch-down.jpg" alt="" title="kaenon-sailing-alinghi-touch-down" width="690" height="295" class="blog-img alignnone size-full wp-image-1997" /></a></p>
<p>FLIGHT VIDEO –<br />
<object width="560" height="340"><param name="movie" value="http://www.youtube.com/v/sYwU9uxc9qY&#038;hl=en&#038;fs=1&#038;rel=0"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/sYwU9uxc9qY&#038;hl=en&#038;fs=1&#038;rel=0" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="560" height="340"></embed></object><br />
In this YouTube clip, compiled by Alinghi&#8217;s Media Team, there’s insane footage of the boat lifted out of Lake Geneva then flown through Saint-Bernard&#8217;s Pass to Genova, Italia, for her first sea trials.</p>
<p>In other news, Alinghi also announced the location of the America&#8217;s Cup race, a remote city in the United Arab Emirates expected to take place February.  Alinghi’s skipper and CEO <strong><a href="http://kaenon.com/athlete/bio/id/134">Brad Butterworth</a></strong> wears <a href="http://kaenon.com/store/sunglasses/hard-kore.html">Hard Kore Tobacco</a>.  </p>
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		<title>America&#8217;s Cup Defender, Alinghi Holds Boat Parade in Switzerland</title>
		<link>http://kaenon.com/blog/2009/08/americas-cup-defender-alinghi-holds-boat-parade-in-switzerland/</link>
		<comments>http://kaenon.com/blog/2009/08/americas-cup-defender-alinghi-holds-boat-parade-in-switzerland/#comments</comments>
		<pubDate>Tue, 04 Aug 2009 23:26:34 +0000</pubDate>
		<dc:creator>Kaenon Polarized</dc:creator>
				<category><![CDATA[Sailing]]></category>
		<category><![CDATA[Alinghi]]></category>
		<category><![CDATA[America's Cup]]></category>
		<category><![CDATA[Brad Butterworth]]></category>

		<guid isPermaLink="false">http://kaenon.com/blog/?p=1955</guid>
		<description><![CDATA[SAILING &#8211; LAKE GENEVA IN SWITZERLAND

Alinghi 5, the America&#8217;s Cup Defender&#8217;s giant catamaran, was the star of the show on Lake Geneva for the 1 August Swiss National Day celebrations which started in Lausanne where the multihull was on public display along with the America&#8217;s Cup and culminated in Geneva at the head of a [...]]]></description>
			<content:encoded><![CDATA[<p><strong>SAILING &#8211; LAKE GENEVA IN SWITZERLAND</strong><br />
<a href="http://kaenon.com/blog/wp-content/uploads/2009/08/alinghi.jpg"><img src="http://kaenon.com/blog/wp-content/uploads/2009/08/alinghi.jpg" alt="" title="alinghi" width="690" height="295" class="blog-img alignnone size-full wp-image-1954" /></a><br />
Alinghi 5, the America&#8217;s Cup Defender&#8217;s giant catamaran, was the star of the show on Lake Geneva for the 1 August Swiss National Day celebrations which started in Lausanne where the multihull was on public display along with the America&#8217;s Cup and culminated in Geneva at the head of a parade of over 1,000 boats. </p>
<p>Upwards of 10,000 people gathered in Lausanne to meet the team which was presented on stage along with 20 Alinghi Junior Crew selected from yacht clubs throughout Switzerland. <em>&#8216;It is fantastic to see so many people today,&#8217;</em> said team president Ernesto Bertarelli, talking to the public gathered for the celebrations. <em>&#8216;It is extremely important for our team to share moments like this one with you all – it is not just about sharing the victories but also about sharing the new beginnings and this is one. I thank everyone for their support.&#8217; </em></p>
<p>After the festivities ashore, Alinghi 5 led over a 1,000 boats the length of the Lake, by way of Morges, Rolle, Nyon and Versoix, to its home yacht club: Société Nautique de Genève where the team was welcomed by Federal Counselor Micheline Calmy-Rey for a short ceremony. The counselor hoisted the Swiss flag on the catamaran to the National Anthem before making a brief speech that touched on the technological feat that the team has achieved and her pride in the spirit of the multi-national Swiss team. </p>
<p>Next on the team agenda is to prepare Alinghi 5 for the flight over the Alps (BY A HELICOPTER!) into Italy to continue the training programme out of the Mediterranean port of Genoa. </p>
<p>Kaenon sailor since day 1 of our brand, Alinghi’s skipper and CEO <strong><a href="http://kaenon.com/athlete/bio/id/134">Brad Butterworth</a></strong> in <a href="http://kaenon.com/store/sunglasses/hard-kore-1.html">Hard Kore Tobacco</a>, signing autographs.<br />
<a href="http://kaenon.com/blog/wp-content/uploads/2009/08/butterworth.jpg"><img src="http://kaenon.com/blog/wp-content/uploads/2009/08/butterworth.jpg" alt="" title="butterworth" width="690" height="295" class="blog-img alignnone size-full wp-image-1966" /></a> </p>
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		<title>America&#8217;s Cup Defender Alinghi Launches in Switzerland</title>
		<link>http://kaenon.com/blog/2009/07/americas-cup-defender-alinghi-launches-in-switzerland/</link>
		<comments>http://kaenon.com/blog/2009/07/americas-cup-defender-alinghi-launches-in-switzerland/#comments</comments>
		<pubDate>Wed, 29 Jul 2009 17:03:42 +0000</pubDate>
		<dc:creator>Kaenon Polarized</dc:creator>
				<category><![CDATA[Sailing]]></category>
		<category><![CDATA[America's Cup]]></category>
		<category><![CDATA[men's sunglasses]]></category>
		<category><![CDATA[sunglasses]]></category>

		<guid isPermaLink="false">http://kaenon.com/blog/?p=1885</guid>
		<description><![CDATA[SAILING

Last week we showed you the challenger, BMW ORACLE and their 90’x90’ Trimaran.  At the same time, the defender ALINGHI launched their 90’ catamaran on Lake Geneva and put it through its initial test trials.
Incredible! That’s the sentiment felt within the sailing community.
The Cup is still going through its final stage of “land battles“ [...]]]></description>
			<content:encoded><![CDATA[<p><strong>SAILING</strong><br />
<a href="http://kaenon.com/blog/wp-content/uploads/2009/07/alinghi-sailing-sunglasses.jpg"><img src="http://kaenon.com/blog/wp-content/uploads/2009/07/alinghi-sailing-sunglasses.jpg" alt="" title="alinghi-sailing-sunglasses" width="690" height="295" class="blog-img alignnone size-full wp-image-1884" /></a><br />
Last week we showed you the challenger, BMW ORACLE and their 90’x90’ Trimaran.  At the same time, the defender ALINGHI launched their 90’ catamaran on Lake Geneva and put it through its initial test trials.<br />
Incredible! That’s the sentiment felt within the sailing community.</p>
<p>The Cup is still going through its final stage of “land battles“ and disagreements, but a race between these two will occur in February or May next year.  On August 8th Alinghi will announce the location.  Speculation it will go to the highest bidder – with conducive conditionals suitable to the defender.  This game plays under a whole different set of rules – and that’s part of the fascination and heritage.  Most notably – the boats and the personalities.  Check out Alinghi’s weapon, below.</p>
<p>Skipper and CEO <strong><a href="http://kaenon.com/athlete/bio/id/134">Brad Butterworth</a></strong> in <a href="http://kaenon.com/store/sunglasses/hard-kore-1.html">Hard Kore Tobacco C12</a>, last week greeting the media on media day.<br />
<a href="http://kaenon.com/blog/wp-content/uploads/2009/07/brad-butterworth-mens-sailing-sunglasses.jpg"><img src="http://kaenon.com/blog/wp-content/uploads/2009/07/brad-butterworth-mens-sailing-sunglasses.jpg" alt="" title="brad-butterworth-mens-sailing-sunglasses" width="690" height="295" class="blog-img alignnone size-full wp-image-1886" /></a></p>
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		<title>America&#8217;s Cup &#8211; It&#8217;s On!</title>
		<link>http://kaenon.com/blog/2009/07/americas-cup-its-on/</link>
		<comments>http://kaenon.com/blog/2009/07/americas-cup-its-on/#comments</comments>
		<pubDate>Fri, 24 Jul 2009 22:29:24 +0000</pubDate>
		<dc:creator>Kaenon Polarized</dc:creator>
				<category><![CDATA[Sailing]]></category>
		<category><![CDATA[America's Cup]]></category>
		<category><![CDATA[Hard Kore]]></category>
		<category><![CDATA[Jetty]]></category>
		<category><![CDATA[Kore]]></category>
		<category><![CDATA[men's sunglasses]]></category>
		<category><![CDATA[Sailing Sunglasses]]></category>
		<category><![CDATA[Sport Sunglasses]]></category>

		<guid isPermaLink="false">http://kaenon.com/blog/?p=1811</guid>
		<description><![CDATA[SAILING
The Oldest Trophy in Sport, The America’s Cup will be a one-off match race (one-on-one) between the defender Alinghi from Switzerland (skippered by our Kaenon&#8217;s Brad Butterworth) and the American Challenger, BMW Oracle (skipper and CEO, Russell Coutts and owned by Oracle Chairman Larry Ellison), in Giant Multihulls.  The race is expected to take [...]]]></description>
			<content:encoded><![CDATA[<p><strong>SAILING</strong><br />
The Oldest Trophy in Sport, The America’s Cup will be a one-off match race (one-on-one) between the defender Alinghi from Switzerland (skippered by our Kaenon&#8217;s <strong><a href="http://kaenon.com/athlete/bio/id/134">Brad Butterworth</a></strong>) and the American Challenger, BMW Oracle (skipper and CEO, <strong><a href="http://kaenon.com/athlete/bio/id/174">Russell Coutts</a></strong> and owned by Oracle Chairman Larry Ellison), in Giant Multihulls.  The race is expected to take place in February and the location will be announced August 8 by the defender.  </p>
<p>These boats are insane – gigantic multihulls that have never been designed or built of this size that will reach unheard of speeds on the course.  If you’re a sailor – and even if you’re not, the America&#8217;s Cup will be a spectacle.  The world-wide exposure from this event will likely be unprecedented for many reasons.<br />
Below, BMW Oracle’s 90-foot x 90-foot Trimaran training off San Diego last week in very mild conditions.<br />
<a href="http://kaenon.com/blog/wp-content/uploads/2009/07/bmw-oracle-sailing-kaenon-sunglasses.jpg"><img src="http://kaenon.com/blog/wp-content/uploads/2009/07/bmw-oracle-sailing-kaenon-sunglasses.jpg" alt="" title="bmw-oracle-sailing-kaenon-sunglasses" width="690" height="295" class="blog-img alignnone size-full wp-image-1810" /></a></p>
<p><strong>Jimmy Spithill</strong> driving from the windward helmsman pod in <strong><a href="http://kaenon.com/store/sunglasses/jetty.html">Jetty</a></strong><br />
<a href="http://kaenon.com/blog/wp-content/uploads/2009/07/jimmy-spithill-kaenon-sailing-sunglasses.jpg"><img src="http://kaenon.com/blog/wp-content/uploads/2009/07/jimmy-spithill-kaenon-sailing-sunglasses.jpg" alt="" title="jimmy-spithill-kaenon-sailing-sunglasses" width="690" height="295" class="blog-img alignnone size-full wp-image-1812" /></a> </p>
<p>Tactician <strong>John Kostecki</strong> wearing <a href="http://kaenon.com/store/sunglasses/hard-kore-1.html">Hard Kore C12</a>, Helmsman <strong>Jimmy Spithill</strong> in <a href="http://kaenon.com/store/sunglasses/jetty.html">Jetty Black G12</a>, one of the main designers<br />
<a href="http://kaenon.com/blog/wp-content/uploads/2009/07/kostecki-spithill-kaenon-polarized-sunglasses.jpg"><img src="http://kaenon.com/blog/wp-content/uploads/2009/07/kostecki-spithill-kaenon-polarized-sunglasses.jpg" alt="" title="kostecki-spithill-kaenon-polarized-sunglasses" width="690" height="295" class="blog-img alignnone size-full wp-image-1813" /></a></p>
<p>Mainsail trimmer <strong>Dirk DeRidder</strong> in <strong><a href="http://kaenon.com/store/sunglasses/kore-medium.html">Kore C12</a></strong><br />
<a href="http://kaenon.com/blog/wp-content/uploads/2009/07/deridder-kaenon-polarized-sunglasses.jpg"><img src="http://kaenon.com/blog/wp-content/uploads/2009/07/deridder-kaenon-polarized-sunglasses.jpg" alt="" title="deridder-kaenon-polarized-sunglasses" width="690" height="295" class="blog-img alignnone size-full wp-image-1814" /></a></p>
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		<title>Getting Prepped For Louis Vuitton Pacific Series</title>
		<link>http://kaenon.com/blog/2009/01/getting-prepped-for-louis-vuitton-pacific-series/</link>
		<comments>http://kaenon.com/blog/2009/01/getting-prepped-for-louis-vuitton-pacific-series/#comments</comments>
		<pubDate>Thu, 29 Jan 2009 00:30:44 +0000</pubDate>
		<dc:creator>Kaenon Polarized</dc:creator>
				<category><![CDATA[Sailing]]></category>
		<category><![CDATA[America's Cup]]></category>
		<category><![CDATA[Ben Ainslie]]></category>
		<category><![CDATA[Brad Butterworth]]></category>
		<category><![CDATA[Russell Coutts]]></category>

		<guid isPermaLink="false">http://kaenon.com/blog/?p=550</guid>
		<description><![CDATA[SAILING

Beginning this Saturday in Auckland, New Zealand, long-time America’s Cup sponsor Louis Vuitton will host the first America’s Cup regatta since the last Cup challenge was held in Valencia, Spain in 2007.  Featuring 10 strong challengers, including the current America’s Cup defending boat Alinghi, teams will compete in a rotation of evenly matched 1-generation-old [...]]]></description>
			<content:encoded><![CDATA[<p><strong>SAILING</strong><br />
<a href="http://kaenon.com/athlete/bio/id/174"><img src="http://kaenon.com/blog/wp-content/uploads/2009/01/blog-russell-coutts-sailing1.jpg" alt="" title="blog-russell-coutts-sailing1" width="690" height="320" class="blog-img alignnone size-full wp-image-607" /></a></p>
<p>Beginning this Saturday in Auckland, New Zealand, long-time America’s Cup sponsor Louis Vuitton will host the first America’s Cup regatta since the last Cup challenge was held in Valencia, Spain in 2007.  Featuring 10 strong challengers, including the current America’s Cup defending boat Alinghi, teams will compete in a rotation of evenly matched 1-generation-old America’s Cup class boats &#8211; equalizing the playing field and bringing the emphasis back to the skill of the sailors and teamwork on deck.  As one of the most recognized sunglass brands in competitive sailing, <strong><a href="http://kaenon.com">Kaenon Polarized</a></strong> will have great presence on many of the boats, with three of the strongest teams led by Kaenon Polarized skippers <strong><a href="http://kaenon.com/athlete/bio/id/174">Russell Coutts</a></strong> (<a href="http://kaenon.com/store/sunglasses/hard-kore-1.html">Hard Kore</a>, <a href="http://kaenon.com/store/sunglasses/lewi.html">Lewi</a>, <a href="http://kaenon.com/store/sunglasses/gauge.html">Gauge</a>) on BMW Oracle, <strong><a href="http://kaenon.com/athlete/bio/id/134">Brad Butterworth</a></strong> (Hard Kore, <a href="http://kaenon.com/store/sunglasses/rhino.html">Rhino</a>, <a href="http://kaenon.com/store/sunglasses/lewi.html">Lewi</a>) on Alinghi, and triple Olympic gold medalist <a href="http://kaenon.com/athlete/bio/id/135"><strong>Ben Ainslie</strong></a> (<a href="http://kaenon.com/product/11_rhino.html">Rhino</a>, <a href="http://kaenon.com/store/sunglasses/hard-kore-1.html">Hard Kore</a>) on Team Origin. To learn more about this unique event visit: <a href="http://www.louisvuitton-pacificseries.com">http://www.louisvuitton-pacificseries.com</a></p>
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