Kaenon Polarized

Danica Patrick (Pino Black G12) used well-earned momentum from her Indy 500 finish a week earlier, to take her best finish of the season — 2nd place at the Texas Motor Speedway under the lights.

According to Racer.com; “In one of the most competitive performances of her career so far, Andretti Autosport driver Patrick emerged as polesitter Briscoe’s main rival in the second half of the race, but the Penske driver was able to fend her off and clinch his first win of 2010. Briscoe said his duel with Patrick for the win at the beginning of the final stint was a key part of that fun: “Danica got by us and I didn’t want to make any aggressive moves and block. I gained some momentum on the next lap, used the push-to-pass and was able to pass her out of Turn 4 and into Turn 1. She gave us a real run for our money tonight. It was fun racing side-by-side with her.

“Patrick made her final stop a lap earlier than Briscoe and momentarily swept into the lead as her rival got back up to speed, but she could not hang on for long before Briscoe inched past to reclaim first place. As they hit traffic, Briscoe started to build an advantage again, eventually winning by 1.4 seconds.

“It was a good weekend last weekend in Indy and it was a good weekend here in Texas,” mused Patrick. “Sometimes the little victories that I have throughout the season are not necessarily obvious on the track. Maybe they’re in other aspects of what I’m doing––winning little victories here and there to get everything in line to perform from top to bottom on race day. I’ve been working hard all season. It’s just really nice to have a result to show how hard I’ve been working and how hard the team has been working as well.”

Fellow Kaenon driver Ryan Hunter-Reay, (Klay Black G12) finished well at a respectable 7th, wearing a customized carbon fiber cast on his right wrist to protect his surgically repaired thumb after tearing ligaments in last Sunday’s Indy 500.

Danica Patrick, wearing Pino, Black, G12 lens, has endured a rough year so far and rolled into qualifying and testing at her favorite race, the Indy 500, after a miserable month of scrutiny both from the media and fans. However, she stuck to her guns and converted the energy into a strong and respectable finish at the “Grand Daddy of Them All,” with a well-driven 6th place finish. After qualifying poorly at 23rd on the grid, she drove a smart, steady and often brave 500 miles for her second top-10 finish of the season.

Driving for a crowd of over 350,000 fans in attendance for the 94th running of this speed classic, Patrick was one of a record four women in this year’s Indy 500, along with Sarah Fisher and rookies Simona De Silvestro of Switzerland and Ana Beatriz of Brazil.

“I’m very happy with the result, and the reasons we got it were that our pit stops rocked and we had a perfect strategy,” she said. “We did struggle a little bit in the early going” and “almost went a lap down” to the leaders, Patrick said. But she gradually climbed through the field. “I’m really glad that yellow [flag] came out at the end, because we were cutting it real close on fuel,” she said.

Danica also narrowly missed a spectacular last-lap crash which involved teammate Ryan Hunter-Reay. Hunter-Reay, wearing Klay, Black, G12 lens, struggled this month for speed, but found it on Race Day driving most of the race at or near fifth. Then saw his good race nearly turn into horrible nightmare as just before the finish when he ran out of gas and was subsequently clipped from behind by Mike Conway. Already driving with torn ligaments in his thumb suffered in an earlier Pit Lane incident, Hunter-Reay was nearly beheaded as Conway’s car was sent airborne.

In what is being described as one of the most spectacular crashes in Indy racing’s history, Conway’s #24 car rolled over the back tire of back wheel of Hunter-Reay’s #37 car, which served as a catapult and flung the Indy car into the air, causing a back-flip, and a slam into the high barrier, eventually landing back on the track in a heap.

Contributing to the Mike Conway crash is that his speed was at least 20 miles per hour faster than everyone else at the time. Most of the leaders were running on fumes and slowing down to conserve fuel in the final laps. Conway was gassed up and making passes left and right, once of which caught the tire of Hunter-Reay.

Both Conway and Hunter-Reay suffered injuries, but the fact that anyone walked away from the horrific crash is a miracle. Best wishes and a speedy recovery to all involved.

“High-performance sports stuff can really enhance everyday life: jock-friendly Gatorade helps cure hangovers, and Cowboy Collars can give you a real edge in the boardroom when everyone else is wearing those boring spread ones. For eyewear born from the rigorous demands of sport, check out Kaenon’s new drop.

From two Cali brothers whose competitive sailing days inspired them to make stylish shades that could still perform on the water, Kaenon’s spring line ranges from subtle retro jobs to pure sport numbers, all of them rigged for serious performance via high-end materials and their patented SR-91 polarized lenses, which have the impact resistance/light weight of polycarbonate, the visual acuity of glass, and’re 128% better at high-altitude spying on Russians than the SR-71 model. There’s a crop of sporty models like the Burnet, (kind of a squared-off Wayfarer with cool metal inlays on the arms), the serious sun-inhibiting Klay, with big lenses, grippy Variflex nose pads, and thick arms that don’t let any sun or glare in on the side, and the Italian-made Pino, with a ’50s retro look and color options like black and a tobacco-ish Havana, which you’ll swear are Dominican at customs. There’re also some sophisticated metal frames that maintain hardcore technical values, like the Sequence, a gold or black retro aviator with techy lens options (gray for offshore water, amber for shallow water), and the Spindle S5, a semi-rimless squared-off aviator with spring-loaded hinges so they don’t fall off your face, similar lens color options, and no-slip Air Bag nose pads, which should be used in conjunction with, not as a substitute for, your Seat Belt nose pads…” read the rest of the review at Thrillist.com

Torrential rain postponed the Honda Grand Prix of St. Petersburg, pushing race day back to Monday morning. Danica Patrick, wearing Kaenon Polarized Sunglasses in Burnet Havana G12 and Pino Havana G12, powered through traffic to finish seventh in the second race of the IndyCar 2010 season. Proving that driving two different series and two totally different race cars in the same season is no easy feat, Danica Patrick is showing she’s capable of performing, despite the comments from the nay-sayers.

Danica Patrick launched the 2010 IndyCar season at the Sao Paolo 300. Her car colors remained the same, her suit color remained the same, her eyewear of choice remained the same, but her vehicle, circuit type and location all completely changed last weekend. Back to fidgety open wheel IndyCars, Danica raced the streets of Brazil’s largest city on a bumpy, slick road course that more resembled Mr Toad’s Wild Ride than IndyCar race track.

The inaugural Indy race in Brazil and season opener was fraught with course problems. Danica survived a first lap incident due to a massive, scary pileup in the first corner, followed by endured a rain-dumping thunderstorm, a spin-out, and at the end of it all a really long day.

Wearing Burnet and Pino, Danica Patrick finished fifteenth. Not what she wanted, but she’s now committed to the IndyCar series for the next few months. The next race is the St. Petersburg, Florida street race, followed by the first-ever IndyCar race in Birmingham, Alabama, and then the Long Beach Grand Prix in Kaenon’s back yard.

Danica in Burnet

Strapping it on!

Super scary wreck in turn one after the start…that’s Marco Andretti in the bottom car with the other squarely on top of his helmet.
Both drivers somehow walked away unhurt.

AUTO RACING – FONTANA, CA

Danica Patrick had a very full week, which culminated in her second NASCAR attempt in Fontana, CA on Saturday. After making appearances on Jimmy Kimmel and Ellen DeGeneres, multiple LA-area news shows and features in People and US Weekly magazines, she actually squeezed in some time to drive her second NASCAR race in Fontana, CA.

She had a tough go, finishing 31^st. But, she’s focused, and is doing everything right—one step at a time—and is taking her lumps with class. When you compare the last four Indy Car drivers success (or lack thereof) making the transition to NASCAR—she is right on pace to where those great drivers were in their first races.

Burnet and Pino were her Kaenon Polarized Sunglasses of choice over the weekend.

Saturday will be Patrick’s last NASCAR Nationwide Series race of her initial three-race stint before she goes on a four-month hiatus to return to driving full-time in the Izod IndyCar Series. Hitting the Las Vegas Motor Speedway on Saturday in the Sam’s Town 300, she’ll return to NNS competition at New Hampshire Motor Speedway in June.

Jimmy Kimmel Part 1

Jimmy Kimmel Part 2

Kaenon Polarized Releases New Sunglass Styles for Holiday 2009 – Perfect Polarization Offered in Three New Luxury Performance™ Designs

Newport Beach, CA (October 15, 2009) — Kaenon Polarized™, the Newport Beach-based maker of lifestyle and performance sunglasses, proudly announces the Holiday arrival of three new Luxury Performance frame designs for men and women. The men’s sunglasses and women’s sunglass styles, PINO™, JOSS™ and BURNET™ which will be available November 1 and launched to retail in limited release through Kaenon’s premium dealer network, including 20 southwest Nordstrom locations.

Designed in California and made in Italy, PINO™ and BURNET™ are modern, west coast interpretations of retro-period designs that are pure Luxury Performance to be worn equally, by both men and women. JOSS™ was inspired by, and designed with racecar-driving pop star Danica Patrick for women looking for something feminine and stylish, yet comfy and sporty in a women’s sunglass.

The initial Holiday 2009 release will make each style available in a rich, gloss black frame with the company’s patented SR-91 polarized lens in Grey 12™ as well as a new frame color the company calls Havana – a beautiful tobacco brown accented by deep, dark rich tones. Each frame is hand painted and assembled in Italy following Kaenon’s creative direction and strict quality control. Joss will offer Havana with Copper 12™ SR-91 polarized lenses, while Burnet and Pino will house G12 lenses in Havana. Each frame is Rx adaptable with Kaenon’s SR-91 prescription lenses – in Single Vision or Freestyle™ Progressive.

PINO
Simple, clean, and stylish, PINO is a modern, west coast take of a 50’s-period classic to be worn by both men and women looking for a moderately sized fun, yet functional sunglass. Designed in California, made in Italy, Pino’s injection molded TR-90 8-base wrapped frame is pure Luxury Performance. Old school styling with low-key Kaenon branding engraved on a decorative metal inlay, all defy Pino’s light weight, performance fit. Only further enhanced by our patented SR-91 polarized lenses that provide unsurpassed razor sharp optical clarity and glare reduction. Pino comes with a protective metal case and is Rx adaptable.

BURNET
BURNET is a subtle reshaping and condensed interpretation of our popular, retro-inspired Burny™ frame style. Designed to be worn by both women and men equally, it’s a timeless, classic design that features subtle, yet distinctive styling with the performance and comfort Kaenon Polarized is known for. Easy to wear for a wide variety of face shapes, and featuring a throw-back temple design highlighted by discrete branding and logo detailing in a pure metal inlay, this durable, performance-wrapped TR-90 frame houses 8-base SR-91 polarized lenses for razor sharp optical clarity and unsurpassed glare reduction. Made in Italy, BURNET comes with a protective metal case and is Rx adaptable.

JOSS
Inspired by Danica Patrick, and designed with input from the racecar-driving pop star, JOSS is the shapely sister to our popular Georgia™ frame style that Danica has been so instrumental in popularizing. Joss is distinguished by a slightly oversized round lens shape, enhanced by supple, curvy surfaces that taper aft into thin sleek temples that support our female-fit geometry. Made in Italy using TR-90 frame material, Joss is light weight, durable and super comfy, with buried Variflex nose pads for additional comfort and security that come standard as do the wrapped 8-base SR-91 polarized lenses for maximum protection with unsurpassed razor sharp optical clarity and glare reduction. Complete with a protective metal case and Rx adaptable, Joss is the women’s sunglass that begs to be worn…and loves to play!

Kaenon Polarized has quickly become the luxury performance choice of those who live the Southern California lifestyle to its fullest. Superior lens performance is the engine that differentiates Kaenon Polarized sunglasses, verified by scientists and validated by professionals in both land and water sports such as, sailing, golf, baseball, snow, surf, paddling, fishing, cycling, climbing and driving, as well as celebrities in film and music.

At the core of every Kaenon Polarized sunglass is the company’s proprietary and patented SR-91® lens material. No other lens on the market offers better clarity, impact protection, and glare reduction, all in one ultra-lightweight lens. Every SR-91 polarized lens carries a Lifetime Guarantee against delamination, cracking or splitting – including Kaenon Polarized prescription sunglasses made from SR-91 prescription polarized lenses.

With an initial 20+ store launch that started in July, Nordstrom will sell all three new Kaenon Polarized sunglass styles in Southern California, Arizona, Nevada, and Hawaii – including its four flagship locations at South Coast Plaza, Fashion Valley Mall, The Grove and Scottsdale. Including Nordstrom in this initial Holiday launch of Burnet, Pino and Joss, demonstrates the success both companies have enjoyed since partnering in July – with sales of Kaenon Polarized sunglasses out-performing Nordstrom expectations.

“Nordstrom has always been the first to recognize true leadership and trend direction in fashion and sensibility, and we’re very excited they’ve shown such confidence in Kaenon Polarized to once again demonstrate their knack for quality product and ability to differentiate themselves with distinctive brands,” said Steve Rosenberg, Co-Founder and CEO of Kaenon Polarized. “Nordstrom not only understands the trends, they have exceptional insight behind the product that drives those trends,” he added.

These styles will be launched to retail in limited release through Kaenon’s premium dealer network. Contact Kaenon for at 866-KAENON-1 for more information.